Friday September 10th 2010

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Afribiz Instant Insights: Navigating African Consumer Markets, Volume 1

Welcome to the continent with a large population boom.  A population that is young and moving out of poverty. Africa is the last emerging consumer market to hit mainstream.

The opportunities are endless and you don't want to miss out! 

Afribiz is offering a series of audio discussions with our local expert, Lauri Elliott, and others on this topic to help you maximize business and investment opportunities in Africa. 

Take a look at what's on the first CD, Navigating African Consumer Markets, Volume 1. 

"The African consumer market is one of the largest, emerging regional markets. This work highlights characteristics and tips for understanding the major trends in this market. It also provides tips for starting off business in Africa."

Segment 1: Understanding African Consumer Markets

Lauri Elliott, AfribizTalk host, provides an introduction to the general characteristics of consumer markets in Africa. 

Segment 2: African ICT Consumer Markets as Leverage

The online economy is an essential for business today.  Learn about the extent of the ICT consumer market in Africa as an opportunity, but also think how to use the infrastructure for business operations.

Segment 3: Starting Tips for SMEs 

Information about business in Africa is just the start.  How strong you start can influence the growth of your business in Africa. Stick with Lauri to learn a few basic tips to get you going in the right way.

This Audio will help you understand the consumer markets better - an asset when looking to invest in African stocks or starting a local business in Africa.

Don't wait! Start now!

Listen to the sample file.

 

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